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Advocacy

We’re the voice of the natural, organic and wellness industry in Ottawa. Through legislative and regulatory advocacy, CHFA works to educate Government on regulatory impacts in our industry while positively pushing for greater business support for our members and proactive health options for Canadians.

Find out more about our current priorities and how you can get involved below, or feel free to contact us at advocacy@chfa.ca.
Red Tape Reduction for NHPs
  • We’re advocating to reduce red tape and create a regulatory system that is efficient, predictable, and proportionate to risk.

Natural Health Products (SOS)

Save Our Supplements by CHFA is a campaign in response to regulatory changes impacting the natural health product (NHP) industry.

CBD in NHPs

Regulating CBD under the Natural Health Products Regulations enhances accessibility to regulated CBD-containing products in Canada and growth opportunities for the industry.

Supplemented Foods

Find out the actions CHFA is taking to advocate for supplemented foods in Canada and support industry growth.

Food Regulatory Modernization

Find out how CHFA is advocating for the food industry to encourage growth and innovation in Canada.

Plant-based Foods

Learn how CHFA is working with government to create a regulatory framework for plant-based food in Canada.

Sustainability

Find out how CHFA is working with the Canadian government on the labelling of recycled content and developing a plastics registry for industry to achieve sustainability targets.

Non-Alcoholic Labelling

CHFA is advocating for updated CFIA labelling rules to allow <0.5% ABV beverages to be called “non-alcoholic,” aligning with global standards and supporting consumer clarity, public health, and industry growth.

Non-GMO Labelling
  • CHFA supports truthful non-GMO labelling. We oppose removing gene editing from the definition, which would undermine “non-GMO” claims and consumer choice. Our advocacy includes research, policy engagement, education, and coalition building to ensure transparency, integrity, and trust in product labels.