Product Education Sessions
"Discovering new products in the market really excites me!"
Rose Castro, Manager
Whether you’ve been selling natural health products for years or are new to the industry, educating yourself on new products hitting the market will give you a competitive edge. You’ll be better able to serve your customers, setting your store apart from other retail outlets in your area.
*Product Education Sessions are presented or sanctioned by CHFA Member companies. The views expressed are the responsibility of the presenting company and have not been reviewed by CHFA. CHFA is not responsible for any information or material provided by a member company. Topics and speakers subject to change.
1:15 p.m. – 2:00 p.m.
2:15 p.m. – 3:00 p.m.
3:15 p.m. – 4:00 p.m.
4:00 p.m. – 4:15 p.m. Break Sponsored by: Strauss Naturals
4:15 p.m. – 5:00 p.m.
5:15 p.m. – 6:00 p.m.
1:15 p.m. – 2:00 p.m.
Most of us think that chronic pain is inescapable and an inevitable, normal part of aging. But does it have to be?
Taking medications like topical or oral anti-inflammatories may provide temporary relief and keep symptoms under control, but the cause of the pain and inflammation is still there in your body. Ignoring the root cause of inflammation is like ignoring the check engine light on your car’s dashboard and hoping everything will keep running as it should. It’s not a wise long-term solution.
Join Dr. David Wang, ND as he discusses the underlying causes of chronic pain, and natural, non-invasive strategies to help address the root cause that can help provide you with relief.
Dr. David Wang has been practicing naturopathic medicine for the past 25 years. He is a Past President of the BC Naturopathic Association and the founder of the Boucher Institute of Naturopathic Medicine in New Westminster, BC, where he continues to lecture. Dr. David has dedicated his life to educating his patients and the public about the power of food as medicine. He regularly tours across Canada teaching people about his successful naturopathic approach to stress management.
Join Andrew Raines, Vega’s Sales Education Manager, as he explores today’s top health trends and investigates if they stand up to the claims they make. Collagen, bone broth, ketosis… do they deliver what they promise or are they simply another fad? In this session, Andrew will discuss the importance of fact-based health claims and ingredient transparency for today’s educated customer.
|Andrew Raines works at Vega as the Sales Education Manager. He is an advocate for clean, plant-based sports nutrition and is a former competitive martial artist and soccer player turned ultra-marathon runner. As a coach and trainer Andrew, thrives on seeing people boost their performance with plant-based power. He’s a Registered Holistic Nutritionist and Certified Plant-Based Culinary Professional, and he has a certificate in Plant-Based Nutrition from eCornell and the T. Colin Campbell Foundation.|
Research over the past decade has shown us that genetics can be changed through our environment. That environment is constructed around proven nutrition and lifestyle changes. Join award-winning nutritional researcher Brad King to find out how to use real-food as fuel for your customers’ genetic destiny.
|Brad King is a highly sought-after authority on nutrition, obesity, longevity, and men’s health who holds a Masters in Nutritional Science and is certified by the International Sports Sciences Association as a Master of Fitness Science. Brad was inducted into the prestigious Canadian Sports Nutrition Hall of Fame in 2003. He is the author of 12 books, including the international best-seller Fat Wars: 45 Days to Transform Your Body. He has been featured as a leading health expert on thousands of television and radio programs throughout North America.|
Can pain control be safe, effective and non-addictive? The growing body of research on natural medicines for pain relief says yes. Whether the problem is joint pain, back pain or sprains and strains, herbal medicines from nature can help ease pain and inflammation and speed healing – without adverse effects or addiction issues. Please join Dr. Holly Lucille as she explores powerful natural options for effective pain relief. All those in attendance will be given a swag bag including a coupon to be redeemed at Booth #2011 for additional fun swag and two free products!
Dr. Holly Lucille, N.D., R.N., is a nationally recognized and licensed naturopathic doctor, educator, natural products consultant and television and radio host. She is also the author of several books, including Creating and Maintaining Balance: A Women’s Guide to Safe, Natural, Hormone Health and The Healing Power of Trauma Comfrey.
Modern enzyme therapy utilizes microbial and plant sources of enzymes to improve digestion and provide relief for common GI symptoms including occasional gas, bloating, indigestion, and irregularity. Properly blended and formulated, these enzymes exert activity and benefits far greater than even the body’s own digestive enzymes and can assist in preventing some of the underlying factors that lead to small intestinal bacterial overgrowth, IBS, GERD and functional disorders of digestion. Poor digestion also leads to an altered microbiome and sets the stage for inflammation and disruption of the brain-gut axis. Dr. Murray will share valuable insights on the healing power of enzymes and other digestive aids.
|Dr. Michael Murray has dedicated his life to educating physicians, patients and the public on the healing properties of nature. He has published over 30 books featuring natural approaches to health. He is a graduate, former faculty member and current Board Member of Regents of Bastyr University in Seattle. He is the Chief Science Officer of Enzymedica.|
Join us for this interactive “fireside chat” as Josh sits down with retail technology experts, business owners and operators to discuss important technology questions that every health food retailer should consider. This free-flowing conversation may cover topics like selecting a point-of-sale solution, loyalty, marketing, e-commerce, security and liability. Come and join the conversation!
Josh Wintoniak is the Sales Manager for Auto-Star Compusystems Inc., a company focused on developing advanced retail management solutions for health and natural product retailers. He provides training and consulting services for retailers of all sizes on the use of technology solutions to more effectively manage their business.
2:15 p.m. – 3:00 p.m.
In this enlightening presentation, Denise Eaton will introduce Bach’s line of products for acute stress: Rescue Remedy, Rescue Kids and Rescue Pet. She will talk about how to identify the causes of stress and which flower can help neutralize its effects. Who can take flower essences? How do you take flower essences? Get answers to these and other frequently asked questions. Each attendee will receive a gift bag of products and will make their personal Bach Flower blend.
|Denise Eaton is a registered practitioner through the Bach Foundation International Registry. She has been employed with Nelson Bach USA, Ltd. for the past eighteen years, holding the positions of Education and Regulatory Manager.|
Dr. Hauschka is a NATRUE certified natural cosmetics company. We consider ourselves pioneers in the organic skincare world. Our line is comprised of 130 products, all free from any chemical or synthetic fragrances, dyes or preservatives. Our actions were focused on the idea of sustainability long before this was coined as a modern-day term, and our garden really does form the heart of our company – and is located behind our head office in Eckwälden, Germany. Using medicinal plants, Dr. Hauschka products also contain high-quality oils and waxes, as well as other naturally sourced ingredients such as ground almonds, silk and mineral pigments. In this seminar, you will learn how important it is to take care of yourself. Dr. Hauschka offers you precious body care to feel harmonized head to toe.
|Vanessa Couture is a trained bio-esthetician and national trainer for Dr. Hauschka Canada. She’s been in the beauty industry for over 10 years now, and her mission is to make people understand why it is so important to use natural and organic cosmetics. Working with Dr. Hauschka is making this a dream come true.|
Beginning with a review of how mushrooms support immune functioning, Host Defense educator Jerry Angelini will discuss the various body systems that respond well to mushroom supplementation. We’ll focus on cordyceps and its impact on lung functioning and athletic performance; how lion’s mane supports the brain and nervous system; the impact of chaga as an antioxidant and support for epithelial tissue; and reishi’s tonifying effects on the cardiovascular system and whole body.
|Jerry Angelini, MS, LRC, LMT is an integrative practitioner and Education Director for Host Defense® Organic Mushrooms™. Jerry draws from over 30 years of experience and training in various modalities, including Western psychotherapy, planetary herbalism, clinical aromatherapy, neuromuscular therapy, lymphatic drainage therapy, craniosacral therapy, reiki, qi gong and tui na. Jerry has taught classes and given scholastic and informational lectures for over 20 years.|
High cholesterol has risen to epidemic proportions and the conventional solutions aren’t promising. Join Cyril Meyre as he presents an effective ground-breaking alternative. In this informative session, he will investigate the issues surrounding high cholesterol, discuss what has contributed to the epidemic rise in cholesterol rates and break down some of the popular myths around this health issue. What are the most effective ways to return to a balanced lipid level and a balanced health? What is the link between metabolic syndrome, homocysteine and high cholesterol? Let Dr. Meyre share his effective cholesterol-busting natural health solutions with you.
|Cyril Meyre is a naturopath with 15 years practice. He uses various holistic tests in his consultations. Hypnosis allows him to complete holistic treatments to target causes other than physical. He also works as a consultant for Herbasante in research and development, in addition to being a speaker and trainer with a clientele of various health practitioners across Canada.|
Using the principles established in her award-winning books, Hot Detox and Slimming Meals That Heal, Julie will lead you on a fun adventure through your body to discover the hormones that generate balance, contentment and energy. Learn how to reach you greatest level of health and vitality by using anti-inflammatory foods and powerful healing remedies.
|Nutritionist Julie Daniluk is the author of the bestselling books, Hot Detox, Meals that Heal Inflammation, and Slimming Meals That Heal. She is the nutritionist and co-host of reality cooking show Healthy Gourmet (Oprah Winfrey Network), and in-house nutrition expert on the Marilyn Denis Show (CTV).|
Plant-based diets are more popular than ever but how do they impact your gut? Join Desiree as she examines how a plant-based diet affects overall digestive health, including a look at the research on how plants affect gut bacteria. Do vegans have the advantage over omnivores when it comes to a healthy gut? Or can anyone benefit from plant foods for digestive health? Desiree will show you how to navigate digestive disease like irritable bowel syndrome, find a plant-based probiotic that works, and ease the digestive symptoms associated with high-fibre diets.
|Desiree Nielsen is a registered dietitian with a focus on plant-based diets, digestive health and inflammation. She is the host of The Urban Vegetarian on Gusto TV and author of the anti-inflammatory nutrition guides Un-Junk Your Diet and Eat More Plants (2019). Desiree is also co-founder of the MyHealthyGut app, named one of the Best Gut Health Apps of 2017 by Healthline.|
3:15 p.m. – 4:00 p.m.
Despite a large selection of iron supplements available to consumers, anemia remains one of the most severe nutritional deficiencies in Canada. Worldwide sales of iron products reached over $3B in 2015 and are expected to double to $6B by 2025 – with almost 40% of sales occurring in North America. Join us to learn about iron deficiency and how VITALITY® Power Iron + Organic Spirulina™ is increasing customers’ iron levels with its unique formulation. It’s time to offer your customers an iron solution to change their health. VITALITY® Power Iron + Organic Spirulina™ is the recipient of a Clean Choice Award and an alive Award for Favourite Women’s Product.
Join Amanda Santalucia, for an interactive and in-depth discussion on iron – a sales category that will bring customers back to your store. Receive a free Power Iron + Organic Spirulina™ and an exclusive discount for store orders.
|Amanda is a Registered Holistic Nutritionist, bilingual in English and French. She has delivered over 1500 Nutritional seminars including evening events at key natural health retailers.|
IBD is one of the fastest growing chronic conditions in Canada today with over 10,000 people newly diagnosed every year. At present there is no known cure.
Unfermented soy contains a quite unique composition of nutrients that can cause inflammation of the intestinal lining. Paradoxically, when fermented using traditional and Symbiotic methods, the nutrients act quite differently on the digestive tract.
Learn how our Symbiotic fermented soy affects the key markers associated with IBD and we’ll also share our “hot off the press” research showing the physical change on the intestinal lining after 6 months of consumption.
|Graham Botfield is the founder and formulator at Living Alchemy, a new Canadian company producing innovative kefir-kombucha fermented, whole-food supplements. He has 12 years of experience as a nutritional therapist, lecturer and researcher, and has represented various international food supplement brands as their UK and European head of education.|
Just like you can’t build a house without a strong foundation, you can’t expect a healthy body and mind without the correct building blocks and a rock-solid gut. Bone broth is one of the most nutrient dense and important superfoods that humans have been consuming for centuries, supporting this foundation from the inside out. With the combined experience of chiropractor Christian Brix and naturopathic physician Jennifer Dyck, learn how this delicious collagen-rich food – and we mean actual, real food – can support digestion, reduce inflammation, improve skin and promote more resilient joints.
|Dr. Christian Brix is a licensed chiropractor who is passionate about helping his patients by using a whole person approach to wellness. This led him to co-found Boned, A Broth Company, a whole-food nutritious “sip it or soup it” elixir that can support the body’s ability to manage and improve digestive issues, ostheorarthritis, skin conditions and autoimmune disorders.|
|Dr. Jennifer Dyck is a naturopathic physician, health educator, writer and public speaker with a passion for empowering her patients to achieve optimal health. In her clinical practice, Dr. Jen has a special expertise in treating digestive complaints, hormone imbalances, and brain-related health conditions.|
Essential oils are an important part of today’s natural marketplace. Facing contradictory claims from competing brands, how do we properly understand the relevant factors in determining essential oils’ quality? Are grades and certifications important? What do the terms food grade or therapeutic grade mean in relation to essential oils, and which oils are never safe to consume or apply directly to the skin? How do organic oils differ from non-organics? What are the current regulatory restrictions on labelling essential oils? Learn how to better determine essential oil quality and navigate competing claims at this unique and detailed presentation!
|Neil E. Levin, CCN, DANLA, a board-certified clinical nutritionist, is the Senior Nutrition Education Manager and a product formulator for NOW®. A 45-year health food industry veteran with retail management expertise, Neil is a Director and Past President of the American Nutrition Association. As a technical advisor, he helped the Non-GMO Project develop its verification standards.|
Exogenous ketones are the latest trend in the industry. Learn what modern research is revealing about the benefits of exogenous ketones and how they relate to cognitive health and mental clarity. SunForce Health & Organics is excited to introduce Franco Cavaleri, the scientist who developed our newest product, KetoActiv, the only activated, exogenous ketone supplement in Canada with a Natural Product Number. During this session, you’ll gain a better understanding of metabolic syndrome, serum sugar management, weight management and optimization of energy and stamina. You’ll also discover more about the different beta-hydroxybutyrate (BHB/Exogenous Ketone Body) supplements, their origin and how they perform metabolically.
|Franco Cavaleri completed his BSc with a major in Human Nutrition from the University of British Columbia. He is currently in the last phase of postgraduate doctoral study (current status PhD candidate) focused on nutritional biochemistry and nutraceutical pharmacology, along with the pathology of inflammation and inflammatory disease in the Faculty of Medicine’s Experimental Medicine Program. Franco is the founder and lead investigator at Biologic Pharmamedical Research, a biomedical laboratory involved in the research and development of nutrient- and nutraceutical-based technologies using pharmaceutical or medical research models to help define how they interact and modulate cell signaling and behavior. Franco is a best-selling author of health, wellness and fitness books and has published countless scientific articles accessible through Pubmed and other online medical and scientific journals. Franco is a former (1992) IFBB Mr. North America bodybuilding champion, having put his research into practice. He has built three successful businesses in the NHP industry from concept to successful merger and acquisition. His formulation and research work has led to Alive natural products awards and patent-status technologies that are now licensed and distributed globally.|
Join Chelan Wilkins, Registered Holistic Nutritionist as she discusses how collagen has become such a hot topic beyond the world of beauty and how influential it is to your overall health. Chelan will talk about the digestive benefits of collagen, the role it plays in optimal moods and anxiety levels, as well as the increase in energy and concentration our latest collagen product Vitality includes.
There are more than five different products in the Organika collagen family, and Chelan will discuss the role of each type and how collagen – the most talked about beauty supplement – plays a role in disease prevention, digestive health, skin and joint health, immunity, muscle recovery, stress relief, healthy moods and sleep patterns.
Chelan Wilkins has gained extensive and valuable knowledge on the healing benefits of whole foods, proper nutrition and supplementation through her education and own personal practice, which includes over five years in the health and wellness industry and as current owner of her nutritional practice specializing in sports nutrition and women’s health. Chelan has a massive passion for digestive health, hormonal imbalances and the powerful effects they can play on our overall health. She is a huge advocate in educating those around her about the benefits of establishing a positive and healthy relationship with food as well as the importance of taking charge of your health through whole foods, lifestyle and positivity.
4:00 p.m. – 4:15 p.m. Break Sponsored by:
4:15 p.m. – 5:00 p.m.
A rapidly emerging and exciting area of study is “fetal origins of illness.” There is clear and important evidence that shows a handful of basic natural health products having profound impact during pregnancy. The focus of the talk will be the effect of such strategies on future disease risk of the offspring. The talk will also touch on strategies that reduce risk of complications of the pregnancy for the mother.
|Philip and his wife, Dr. Heidi Fritz, MA, N.D., practice at the Bolton Naturopathic Clinic in Bolton, Ontario. Philip’s areas of clinical focus include mental health, autoimmune disease and metabolic syndrome. He also serves as an Associate Professor at the Canadian College of Naturopathic Medicine, responsible for delivery of the second year curriculum in Clinical Nutrition.|
Oil of Oregano is a top seller during cold season but many first time purchasers are scared away by the harsh taste, burning throat and gag inducing formulas that are regularly purchased by your more hardcore customers. This winter use a Smooth Oregano to win new customers, increase ease and frequency of use to keep them coming back for more. Finally a smooth and tasty oregano oil they can safely taste and easily recommend to friends and children. Formula not available to mass market or national grocery chains. Bring all your unanswered technical questions about oil of oregano to this session.
Attendee Gifts: 100ml Smooth Oregano™ at the Strauss Naturals booth!
A classically trained French chef specializing in herbology and dietology, Stephen is a natural health researcher with 25 years experience and was a presenter at the Government of Canada’s Standing Committee on Health in 1998. He is an intense advocate for health freedom and public access to new test methods for early disease diagnosis. He is also the Vice President & Lead Formulator at Strauss Naturals.
Only magnesium that is absorbable can be bio-available, which is why so many brands claim higher absorption. In this eye-opening talk, Linda Bolton will demystify what we really know about magnesium absorption from the peer-reviewed literature. Participants will also discover the latest clinical research from a ground-breaking, double-blind, randomized, placebo-controlled in vivo study. The first of its kind, this study compared Natural Calm magnesium with three leading Canadian brands. Take this opportunity to better understand the science behind common magnesium absorption claims.
|Linda Bolton is the founder and co-owner of Natural Calm Canada and co-founder of Organics 4 Orphans, a non-profit organization that teaches sustainability to the extreme poor through organic gardening and natural medicine. Linda worked as a registered nurse and CEO in long term care and taught nursing for 20 years. She is one of the top 100 female entrepreneurs in Canada.|
Join Rex Jones for an educational seminar on our new Garden of Life SPORT proteins. Our SPORT performance product line is certified “clean” by being Certified USDA Organic, Non-GMO Project Verified, certified by NSF for Sport and Informed-Choice for Sport. That’s quadruple assurance that these products are clean and free of any banned and unwanted substances. Here are some of the key benefits you can expect from SPORT Organic Plant-Based Protein and SPORT Certified Grass Fed Whey: refuel and repair muscles; promote faster recovery; support immune system; have no added sugars.
|Rex Jones brings with him a lifelong passion for the natural foods industry and a strong knowledge of herbals. Previously, he worked as a nutrition manager and herbalist. Rex also led classes, co-hosted a radio show, managed web content and gave a variety of in-store and off-site health lectures.|
Even though black seed is becoming one of the most popular superfoods of the modern era, it has been revered for centuries as an incredibly healing food. It has a long history of use in traditional medicine from Roman times and in Ayurveda medicine; it was even found in Egyptian pharaoh King Tut’s tomb. This magical seed has numerous benefits, as found in over 650 peer-reviewed studies. In this 45-minute presentation, Joy will share everything you need to know about this incredibly healing food, including why it’s even more powerful when it’s fermented and how to use it in your daily routine.
Joy McCarthy is a certified holistic nutritionist, creator of the popular healthy living blog Joyous Health and teacher at the Institute of Holistic Nutrition. She is the bestselling author of Joyous Health and Joyous Detox. Joy is an international speaker, and her expertise has been featured in hundreds of media outlets including CBC, CTV News, The Morning Show, CNN, Globe & Mail, FASHION magazine and more.
First introduced in the 1970s Roundup® has become the most heavily used herbicide worldwide in spite of mounting evidence of associated health risks. Even when avoiding GMOs, many consumers are still receiving high rates of exposure because Roundup® is being sprayed on crops right before they are harvested to aid farmers in harvesting faster.
Many talks on environmental pollutants can leave you feeling overwhelmed and hopeless. This, on the other hand, is an upbeat, optimistic take on the topic that will empower you with easy to apply knowledge on how to best protect youurself and your family.
|If left unchecked, stress can lead to unhappiness and promote the development of disease. Jacs has a special focus on helping individuals shift their perceptions around stressful life events and adopt new coping mechanisms that allow them to thrive – emotionally and physically. She is passionate about teaching to empower others.|
5:15 p.m. – 6:00 p.m.
Garlic has been used medicinally for thousands of years going back as far as Ancient Egyptians. Through modern science, Allimax is able to deliver the only shelf stable super concentrated dose of Allicin in the world. Already being used in hospitals across The U.K. to combat deadly bacteria like MRSA and Staph, Allimax is the answer to todays Antibiotic resistant strains of bacteria, and optimized health.
|Jason is a highly energized Holistic Nutritionist whose ultimate goal is to combine inspiration, motivation and nutrition into a fool proof recipe for personal success. His methods are unique in that he engineers a series of attainable and realistic changes that are designed to easily transform your entire life. He has helped countless people create a healthy new reality for themselves and the people they love.|
Millennial mothers are taking a fundamental shift in their approach to healthy living and it is more than just about healthier food. They are also increasingly concerned about what they put on their bodies. Approximately 50% of millennial mothers already buy some natural personal care products both for themselves and their families. Awareness about toxic chemical ingredients found in baby and kids’ products is one of the main factors why they are using more natural personal care products. Some of the top ingredients mothers want to avoid include formaldehyde releasing preservatives, phthalates, fluoride and chemical sunscreen filters. Please join us to learn more about what is driving millennial mothers’ natural personal care purchases.
|Alain Ménard, microbiologist, co-founded The Green Beaver Company with biochemist Karen Clark. They were both appalled by the amount of chemicals found in kid’s shampoos, bubble baths and other products. With their new family in mind, they decided to do something about it. They left the pharmaceutical and pesticide industry behind to create healthier natural products. Alain regularly gives seminars on the potential health risks and environmental hazards associated with the chemicals found in everyday personal care products.|
Chelation 101: Is there a connection between brain diseases like Alzheimer’s and autism? Do they have anything in common? There is a systematic approach for total holistic health restoration using go-to medicines as each region needs a specialized approach.
|Eldon Dahl, doctorate of Natural Medicine, founder and CEO of Life Choice Ltd. Eldon has three decades of experience in the field of naturopathic medicine and the natural health industry. Eldon specializes in anti-aging research and chronic disease treatments. As the company formulator, he personally sources all the raw materials used, thus ensuring therapeutic results.|
What are people looking for in a prenatal supplement? It’s no longer as simple as “1 mg folic acid”. The recommendations have changed, and your customers may be confused (you might be too!). When it comes to prenatal health and wellness, your customers want what’s best for them and their baby. Join Dr. Mary Nagai to learn about an exciting new endorsement for our Prenatal Easymulti® and the latest recommendations for prenatal care. Help your customers feel confident as they plan for a healthy pregnancy.
|Dr. Mary Nagai is the Director of Medical and Scientific Affairs at Platinum Naturals and holds an MD and PhD from the University of Toronto. A scientist at both the University Health Network's Toronto Rehabilitation Institute and University of Toronto faculty of medicine with over 16 years of experience as a clinical scientist and advocate for natural integrative medicine.|
Join Brian Gangel, Director of Premier Research Labs™ Canada, as he takes you on a journey to explore the new frontier of health retailing opportunities in the 21st century. Learn how to win back customers you have lost to Internet migration. Learn how the new wave of company buy-outs and consolidation is changing the playing field for retailers and how you can profit from it. Learn how to protect market share and insulate your store from big-box retailers and the micro-niche retail encroachment. Brian will share the secrets to success he has discovered in his 40-plus years of experience in retail, health, product development, infomercial, marketing and clinical practice. Don’t miss his vision for the future of the health industry in Canada.
|Brian Gangel is the founder and owner of New Millennium Living Ltd., the Diplomat for Premier Search Labs™ Canada, Canada’s leading expert in QRA™ (Quantum Reflex Analysis). He is an accomplished practitioner, owner of multiple retail chains, product developer and marketing director. His studies and research include quantum physics, biochemistry, biology and food sciences.|