President's Blog

CHFA is proud to be the voice of the natural health industry. As CHFA President, I am proud to be our organization’s voice. From the latest updates on issues affecting our industry, to my personal insights on professional life, my blog, "The Long Story", is a collection of thoughts and ideas that will give you a unique perspective into our industry.




  • The Association World in an Election

    In the association world, for staff and members, government relations is really synonymous with networking, educating and collaborating.

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  • Happy Organic Week!

    Canada is celebrating Organic Week from September 17 to 28, and CHFA President, Helen Long, explains why organic matters to her.

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  • Why Trade Shows are Still a Great Way to Grow Your Business

    Ah, September… Cooler nights and shorter days, back to school and autumn harvest, Organic Week and sweaters. But most importantly for us, CHFA East.

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  • Five Tips for Enjoying Your Vacation by Limiting Connectivity

    Recently, I spent a few days relaxing by the lake while enjoying the August long weekend. When I say relaxing, I mean hardly working at all. I know, many of you think personal time should be sacrosanct and that downtime should mean not working at all, but I’m not sure that’s really the best way to relax. At least for some of us.

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  • Welcome to "The Long Story"

    We’re truly fortunate to live in a world where ideas can be shared with the click of a button. My hope is that the thoughts that I share on this blog will support you or inspire you or educate you.

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