Roadmap CPG
(Michelle Prychidny & Koreann Webster)
Tuesday, October 20, 2026
2:00 PM ET (60 mins)
Understand when you’re ready—and how to build effective, aligned partnerships.
Register Now
Broker & Distributor Readiness: When to Engage—and What to Expect
Broker & Distributor Readiness:
When to Engage—and What to Expect
Growth Sessions
Real-time support for the decisions that shape your growth
Working with brokers and distributors can accelerate your growth—or create costly misalignment.
Many founders engage too early, without a clear strategy or understanding of expectations—leading to wasted time, missed opportunities, or strained relationships.
This session helps you evaluate if you’re ready—and how to approach these partnerships so they actually support your growth.
What to expect
Bring your current distribution strategy or questions
Get real-time feedback on your readiness and approach
Understand what brokers and distributors expect from brands
Learn where partnerships typically go wrong—and how to avoid it
This is not a webinar—it’s a working session.
What you’ll leave with
Clarity on whether you’re ready to engage brokers or distributors
A better understanding of how these relationships work
Insight into common pitfalls and how to avoid them
2–3 actions to strengthen your distribution strategy
YOUR EXPERTS
Michelle Prychidny & Koreann Webster
Roadmap CPG
Michelle and Koreann bring deep experience supporting brands through broker and distributor relationships. They help founders understand when to engage, how to align expectations, and how to build partnerships that support long-term growth.
REGISTER NOW
These sessions are for early stage founders only.