NOW & Then Podcast – The Wellness Reset: Staying Relevant in Uncertain Times

Wellness isn’t going away—but it is being redefined.

In this episode of NOW & Then, Ashley and Lynsey explore the “wellness reset” and how uncertainty is reshaping consumer behaviour. From the shift away from “maxxing” toward essentials, to rising expectations around trust, value, and efficacy, they break down what matters most right now—and what it means for brands and retailers.