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Stay current with the latest news in Canada's natural, organic, and wellness industry.
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Showing 1–10 of 108 results
Behind the Policy
Red Tape Reduction Is an Opportunity to Get Regulation Right
Behind the Policy A forward-looking series delivering clear, strategic insight into the policy and regulatory landscape shaping Canada’s natural health, organic and wellness industry. Translating complex developments into business-relevant intelligence, it connects CHFA’s advocacy work to what matters most—growth, innovation, […]
April 23, 2026
Podcast
NOW & Then Podcast – The Wellness Reset: Staying Relevant in Uncertain Times
In this episode of NOW & Then, Ashley and Lynsey explore the “wellness reset” and how uncertainty is reshaping consumer behaviour.
April 7, 2026
Member Community
International Women’s Day: Reflecting on Progress and the Work Ahead 
Having worked in the natural, organic and wellness (NOW) CPG industry and attended the Canadian Health Food Association (CHFA) trade shows for nearly twenty years, I’ve witnessed meaningful growth and transformation. Over the decades, our industry has become more inclusive, […]
March 3, 2026
Podcast
NOW & Then Podcast – Wellness Fatigue, CBD Hits a Dead End & What’s Ahead for 2026
From wellness fatigue and shifting consumer value expectations to a regulatory pathway for CBD products hitting a dead end, the conversation connects what’s happening at shelf with what’s unfolding in policy. They also cover updates on organic standards, labelling changes, […]
March 3, 2026
CHFA NOW
Fromage Protein Pops Captivates at CHFA NOW Vancouver 2026 and is Crowned CHFA Launch Pad Champion
The announcement was made live this past Friday, on the CHFA Launch Pad stage at CHFA NOW Vancouver, where eight breakthrough brands unveiled their innovations in front of industry leaders, retail buyers, and an expert judging panel as part of […]
February 23, 2026
CHFA NOW
CHFA NOW Vancouver Announces Five Trends Leading Wellness Aisles Across Canada
More than 8,000 industry professionals and retailers are expected to attend this weekend’s marquee event, driving bold innovation and meaningful connections that will shape the retail wellness space in Canada. The five key wellness trends identified by CHFA include: “CHFA's five wellness […]
February 18, 2026
Member Community
Emkao Foods: Advancing DEI in the Chocolate Industry
Equity is shaping the future of the chocolate industry. Across the global supply chain, the way we source, partner, and grow matters. Centering diversity, equity, inclusion, and belonging, from paying premium prices directly to smallholder farmers in West Africa to fostering inclusive workplaces in North America, creates stronger businesses and more resilient communities.
February 11, 2026
Business Insights
Rethinking Accessibility in the CPG Industry – Why Innovation in the NOW Space Sets Your Brand Apart
National Braille Day serves as an important reminder of the role accessibility plays in creating inclusive consumer experiences. Accessible packaging ensures that individuals who are visually impaired can independently access product information, while design features can also support consumers with physical […]
January 30, 2026
CHFA NOW
CHFA Champions Emerging Wellness Brands, Announcing Eight Finalists For Its Vancouver 2026 CHFA Launch Pad Competition
Each finalist will have two minutes to deliver an engaging product pitch to an esteemed panel of industry-known judges and a captivated audience of industry experts. Following that, finalists will be questioned and challenged in a four-minute Q&A by the […]
January 29, 2026