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CHFA News

Stay current with the latest news in Canada's natural, organic, and wellness industry.
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Member Community
Emkao Foods: Advancing DEI in the Chocolate Industry
Equity is shaping the future of the chocolate industry. Across the global supply chain, the way we source, partner, and grow matters. Centering diversity, equity, inclusion, and belonging, from paying premium prices directly to smallholder farmers in West Africa to fostering inclusive workplaces in North America, creates stronger businesses and more resilient communities.
February 11, 2026
Business Insights
Rethinking Accessibility in the CPG Industry – Why Innovation in the NOW Space Sets Your Brand Apart
National Braille Day serves as an important reminder of the role accessibility plays in creating inclusive consumer experiences. Accessible packaging ensures that individuals who are visually impaired can independently access product information, while design features can also support consumers with physical […]
January 30, 2026
CHFA NOW
CHFA Champions Emerging Wellness Brands, Announcing Eight Finalists For Its Vancouver 2026 CHFA Launch Pad Competition
Each finalist will have two minutes to deliver an engaging product pitch to an esteemed panel of industry-known judges and a captivated audience of industry experts. Following that, finalists will be questioned and challenged in a four-minute Q&A by the […]
January 29, 2026
Business Insights
Reclassification of Sports Electrolyte Supplements
Currently, SES are regulated under both the Supplemented foods or Natural Health Products (NHP). Health Canada believes two regulatory frameworks for SES creates duplication and has high potential to leads to consumer confusion and misuse.  Additionally, dual regulatory framework exposes industry to uneven requirements, especially given that products classified under the NHP framework long pre-market approval timelines. To resolve the dual regulation issue, Health Canada decided […]
December 17, 2025
Podcast
NOW & Then Podcast – 2025 in Review: What Shaped Natural, Organic & Wellness
From evolving consumer mindsets and new wellness segments to red tape reduction, non-GMO labeling momentum, women’s health insights, and front-of-pack enforcement, Lynsey and Ashley break down what mattered, and why. We also share an exclusive sneak peek at CHFA’s first […]
December 16, 2025
Podcast
NOW & Then Podcast – Understanding Women’s Health: Trends, Trust & the Future of Wellness
They break down surprising trends from 1,500+ women, including: They also share clear takeaways for brands, retailers, and practitioners on supporting women holistically, improving trust, and making wellness more accessible. Plus: major NHP regulatory news, a big cost-recovery advocacy win, […]
December 1, 2025
Industry News
U.S. Hemp Rule Changes: What Canadian Businesses Should Know
These shifts are significant. Many hemp-derived products currently sold in the U.S., particularly those containing delta-8 THC, such as gummies and beverages, may no longer qualify as legal hemp and could instead be treated as controlled substances. Even non-intoxicating CBD […]
November 25, 2025
Consumer Research
New CHFA Report Reveals Key Opportunities for Natural Health Products to Support Women’s Health Across Every Stage of Life
Drawing on nationwide research, the report provides a comprehensive look at women’s health experiences, perceptions, and needs, highlighting significant opportunities for brands, retailers, and practitioners to develop more accessible, evidence-based wellness solutions. “Women’s health is multifaceted and deeply interconnected—and this […]
November 25, 2025
News
Greening the Holiday Rush: How Retailers Can Reduce Their Environmental Footprint
Highlight Organic and Sustainable Products This is the perfect time to shine a light on organic foods and products. Organic farming supports soil health, protects biodiversity, and avoids synthetic pesticides and fertilizers. It’s better for the planet and aligns perfectly […]
November 18, 2025