Twice a year, we host CHFA NOW - Canada’s biggest tradeshow and conference dedicated to natural, organic and wellness products. Thousands of retailers, suppliers, manufacturers, and brokers from across the country join us to network, discover business opportunities, gain insights from our lineup of expert conference speakers, and help shape the future of natural, organic and wellness.

NOW is your connection to the right people, ideas, and expertise to grow your business in the industry.

Explore Upcoming Shows 

Discover Brands

From CPG to natural health supplements to green beauty, our exhibit halls are the hub for what’s to come in the industry.

Industry Insights

Expert-led conference series helps you and your team expand your knowledge of this industry and the products that drive it.


Connect with long-time industry friends or make some new ones, this is your place to network with the best in the biz.

  • “Flow Water was very impressed with the turn out and the level of engagement at CHFA -- we personally met over 20 of our top buyers, and successfully launched our product innovation to over 3000+ doors and 15 retailers. Thank you to the team for another successful year"

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    Nicholas Reichenbach
    Founder and CEO, Flow Water
  • “What an incredible experience and opportunity. We made connections that would’ve taken us years, if it wasn’t for shows like CHFA NOW.”

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    Venessa Stonehouse
    Co-Founder & CEO, Mindful Fud

Upcoming Shows

NOW Vancouver 2023

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Conference: March 30 & 31, 2023 Trade Show: April 1 & 2, 2023

NOW Vancouver

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2024 April 2–5

*note CHFA NOW Vancouver 2024 takes place during the week*

2025 April 24-27

NOW Toronto 2023

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Conference: September 21 & 22, 2023 Trade Show: September 23 & 24, 2023

NOW Toronto

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2024 September 19–22
2025 September 18–21
2026 September 24–27